INITIATIVE
Our Vision for Nature Positive Travel & Tourism
The Nature Positive Vision for Travel & Tourism aspires to a future in which the industry has adopted a Nature Positive approach by 2030: integrating biodiversity safeguards and reducing impacts throughout operations and value chains while also undertaking actions to protect and restore nature. It also encourages Travel & Tourism to support and inspire governments, business, and society to implement the Global Biodiversity Framework and help transform humanity’s relationship with the natural world.

Why become a Guardian of Nature

Reliance on Nature’s Resources
Over 80% of Travel & Tourism goods and services directly or indirectly rely on nature’s resources and functioning ecosystems.

Nature-based tourism supports millions of jobs
Generating annual revenues of over US$600 billion, supporting millions of jobs and providing opportunities for countries to grow and diversify their economies while protecting their biodiversity.

Loss of Biodiversity / Ecosystem
According to the World Economic Forum, loss of biodiversity/ecosystem collapse is now considered one of the three most severe risks facing the world over the next ten years.

Economic benefits
The United Nations reports that for every dollar spent on restoration, between 3 and 75 dollars of economic benefits from ecosystem goods and services can be expected.
The symbiotic relationship between the climate and biodiversity
The Journey So Far
Last year, we launched the Nature Positive Travel & Tourism report and toolbox, closely followed by the Nature Positive Vision for Travel & Tourism. Over 150 tourism businesses, destinations, and civil society representatives registered their support, ensuring our sector was represented at the UN Biodiversity Conference (COP15) in December. Together, we showed that Travel & Tourism companies can be “Guardians of Nature”.
COP15 also saw the adoption of the Global Biodiversity Framework. Hailed as the ‘Paris Agreement for nature’. This calls on governments to implement stringent regulations for corporate biodiversity assessment, monitoring and reporting. Our Nature Positive Travel & Tourism report and toolbox provide the guidance and resource to help travel businesses respond to this call to action.
Working with our partners, ANIMONDIAL, we have joined the UNWTO, the Sustainable Hospitality Alliance and others to integrate the “Nature Positive” approach throughout our sector. In 2023, we will continue to support Travel & Tourism providers to measure their impact on nature, adopt biodiversity safeguards, and seize opportunities to act. This community is still growing, and we invite more organisations to join us through signing up to our Vision.
REPORT DOWNLOAD
Nature Positive Travel & Tourism: Travelling in harmony with nature
To realise the actions required to deliver on this Vision for Travel & Tourism, please consult the World Travel & Tourism Council (WTTC) publication “Nature Positive Travel & Tourism: Travelling in Harmony with Nature”. Together with the Toolbox, it aims to help Travel & Tourism stakeholders understand and act on the urgent need to protect biodiversity and restore nature.


REPORT DOWNLOAD
Nature Positive Travel & Tourism in Action
Our new report on "Nature Positive Travel & Tourism in Action" provides insights, guidance and a wide range of case studies to inspire and empower businesses to identify and reduce impacts on nature and invest in protecting and restoring biodiversity.
Travelling in Harmony with Nature
Latest news
Cross-sector consultation held to define Nature Positive Tourism actions
From July to September 2023, in preparation for its first joint publication (Nature Positive Travel & Tourism in Action, 2023) the Nature Positive Tourism Partnership and ANIMONDIAL hosted a cross-sector consultation of leading businesses, academia, civil society and policymakers to help guide Travel & Tourism in the transition to a nature-positive future.


Latest news
The World Travel & Tourism Council Announce Collaboration with UNWTO and Sustainable Hospitality Alliance at COP15
During COP15 in Montreal, the World Travel & Tourism Council (WTTC), United Nations World Tourism Organisation (UNWTO) and the Sustainable Hospitality Alliance (the Alliance) announced a new collaboration which will bring together the public and private sectors in a shared vision to halt and reverse biodiversity loss by 2030.