Date: 16 February 2026
The World Travel & Tourism Council (WTTC) is pleased to welcome LAMH Management Asia (Luxury Atelier Maison Happiness) as its newest Global Member.
Operating across Asia and the United States, LAMH Management Asia is a premier strategic advisory firm dedicated to transforming non-performing assets into high-yield luxury destinations. Through its proprietary, technology-backed experiential framework, LAMH integrates data-driven intelligence with high-touch service to deliver hyper-personalised luxury experiences for institutional investors and global stakeholders.
Founded and led by Mr. Deepak Ohri, LAMH is built on a philosophy that redefines value creation in the luxury sector. Recognised globally for pioneering the concept of the “Vertical Destination” and for championing “experiential luxury,” Mr. Deepak has consistently bridged visionary creativity with robust financial performance. His transformational model has increased enterprise value across both listed and private entities, demonstrating that the “Human Spirit” remains the ultimate currency in an increasingly digital-first world.
Gloria Guevara, WTTC President & CEO, said:
“We are delighted to welcome LAMH Management Asia to our global Membership. Travel & Tourism continues to evolve rapidly, and visionary leadership is critical to unlocking sustainable growth and long-term value. Mr. Deepak’s pioneering work in experiential luxury and transformation-driven strategy brings a distinctive and powerful perspective to our community. We look forward to his active contribution as we shape the future of global Travel & Tourism together.”
Mr. Deepak Ohri, Founder of LAMH Management Asia, said:
“It is an honour to join the World Travel & Tourism Council as a Global Member. The future of our sector lies in elevating experiences beyond transactions and embracing the Transformation Economy, where emotional engagement and human connection define true value. Through LAMH, we are committed to redefining excellence by turning underperforming assets into iconic luxury destinations. I look forward to collaborating with fellow Members to advance innovation, resilience, and meaningful growth across global Travel & Tourism.”
With its flagship implementation launching in May 2026, LAMH Management Asia is entering a new phase of global expansion, reinforcing its commitment to reshaping the luxury landscape through strategic transformation, experiential design, and measurable financial impact. As a Global Member, LAMH will play an active role in advancing dialogue around investment strategy, destination repositioning, and the future of luxury within Travel & Tourism.
ENDS
About WTTC:
The World Travel & Tourism Council (WTTC) is the global, private sector voice of the Travel & Tourism industry. Its members include the Chairmen/women, Presidents and Chief Executives of the world’s leading travel and tourism companies, spanning airlines, hotels, cruise lines, tour operators, technology firms and more. Through this unified membership, WTTC works with governments and international institutions to drive sustainable growth, support exports, create jobs, and deliver prosperity globally.
For more than three decades, WTTC has championed the economic and social contribution of Travel & Tourism. Its rigorous, data-driven research quantifies the sector’s impact — on GDP, employment, exports and wider societal benefits — helping shape policies, raise awareness, and foster public-private collaboration.
About LAMH Management Asia:
LAMH Management Asia (Luxury Atelier Maison Happiness) is a global strategic advisory and industry disruptor founded by visionary Deepak Ohri. Operating at the vanguard of the Transformation Economy, LAMH specializes in revitalizing diverse luxury assets.
Moving beyond traditional hospitality, the firm utilizes its proprietary "Architecture of Happiness" model to achieve Total Asset Optimization. Beginning in May 2026, LAMH will pivot into a new vertical, pioneering a tech-driven experiential model that converts physical spaces into high-yield, cinematic destinations. By merging institutional financial rigor with radical storytelling, LAMH redefines luxury as a measurable driver of both financial ROI and human transformation.