Date: 21 February 2024
Time: 02:30 PM - 03:30 PM (GMT)
Location: Online
On 21 February 2024, WTTC hosted a webinar to share our landmark Environmental and Social Research framework – developed in partnership with Oxford Economics and sponsored by the Ministry of Tourism of Saudi Arabia. Our model breaks down Travel & Tourism’s footprint across a wide range of indicators across 185 countries and across various income groups. It is also broken down by sub-sector as well as direct and indirect impacts. The ESR even tracks across 15 UN sustainable goals.
The data is available on our ESR microsite and it has informed a variety of informative reports. These can all be found on the WTTC Research Hub.
Missed it? Watch the recording below.
In This Webinar:
- WTTC highlighted some of the key figures from the data, emphasising that there is an abundance of information and ample opportunity to delve deeper into these findings. The partnerships that WTTC has fostered with Accenture and Puerto Rico have allowed exactly this.
- Accenture elaborated on the research used in the Water Roadmap and discussed how Travel & Tourism businesses can strengthen their water resilience.
- Puerto Rico explained how the Sustainability in Numbers report has helped them foster a greater understanding of Travel & Tourism’s impact and how to drive sustainable development on the island.
The session ended with a lively Q&A.
Speakers and Panellists

Virginia Messina
Executive Vice President
WTTC

Christopher Imbsen
Vice-President Sustainability & Research
WTTC

Nejc Jus
Head of Research
WTTC

Dr. Jesko-Philipp Neuenburg
Managing Director, Global Travel & Aviation Sustainability Lead
Accenture

Alexandra Ruiz
Chief Marketing Officer
Puerto Rico Tourism Company

Jake Kuyer
Associate Director, Economics & Sustainability
Oxford Economics
Agenda
Welcome
Christopher Imbsen, Director of Sustainability, World Travel & Tourism Council
Opening Remarks
Virginia Messina, Senior Vice-President, World Travel & Tourism Council
Key Findings
Christopher Imbsen, Director of Sustainability, World Travel & Tourism Council
Nejc Jus, Head of Research, World Travel & Tourism Council
Example 1: Water
Dr. Jesko-Philipp Neuenburg, Managing Director, Global Travel & Aviation Sustainability Lead, Accenture
Example 2: Puerto Rico
Alexandra Ruiz, Chief Marketing Officer, Puerto Rico Tourism Company
Q&A
Jake Kuyer, Associate Director, Economics & Sustainability, Oxford Economics
Christopher Imbsen, Director of Sustainability, World Travel & Tourism Council
Nejc Jus, Head of Research, World Travel & Tourism Council
Dr. Jesko-Philipp Neuenburg, Managing Director, Global Travel & Aviation Sustainability Lead, Accenture
Alexandra Ruiz, Chief Marketing Officer, Puerto Rico Tourism Company
Moderated by: Virginia Messina, Senior Vice-President, World Travel & Tourism Council
Webinar Close
Christopher Imbsen, Director of Sustainability, World Travel & Tourism Council
Watch the Recording
Water Roadmap for Travel & Tourism
Discover the impact of the Travel & Tourism sector on water use at a global and regional level in this ground-breaking, data-rich report from WTTC and Accenture. The report also provides a framework for businesses to reduce their water footprint and increase water resilience.


Sustainability in Numbers: Travel & Tourism in Puerto Rico
The Puerto Rico Tourism Company joined forces with WTTC and Oxford Economics to apply their ground breaking analyses of the global economic, social and environmental impacts of Travel & Tourism to Puerto Rico.
The report uses this analysis to produce an assessment of the sector in Puerto Rico, describing its social and economic importance and benchmarking its environmental performance against the wider Caribbean region and the US.